Our impact framework allows us to face each unique challenge with critical thinking and unbound creativity. We deliberately tailor our process to each partner (and their audience’s) needs. No project that requires real-world change should take a cookie-cutter approach.
Every impact led project starts with discovery, one of the most important parts of any project. We research who you are, who you impact on a daily basis and if possible, get user and data insight.
Assumption is a dirty word at Studio Republic and so immersing ourselves in your business and brand before we even put digital pen to paper is how we can make sure that we are answering the right problems in the most impactful way possible.
Being small in number but mighty in thinking, we take every opportunity to get all of our teams heads together because we understand the value and importance of diversity of thought.
The result is problem solving and ideation on a huge scale and sets our delivery teams up to find creative solutions to not only meet the needs of the user, but also future proof you as a business and make sure you are as accessible as possible.
With the ideating, planning and visual language all agreed, it’s time to get technical and testing!
Implementation is not just about our design team and development team working collaboratively to deliver a realised version of the agreed design, it’s about accessibility, performance and the experience we can deliver your user. We dedicate time to not just checking our code but also user testing to make sure the most important people in the process are on board.
It’s a cliché, but it’s also true that go live of a project is just the beginning.
We are really proud of our Growth retainer model that allows websites to evolve and adapt to their users as your business grows and changes. It puts data and strategy at the heart of all decisions and in turn, enables us to provide long term support and growth that means you won’t need to build a new website again in two years time.
One of the most important yet underestimated foundations of a good process is the the ability to get the correct information from the outset. Each project starts with a team-to-team workshop to interrogate the brief and understand the core problem that we need to solve and this happens no matter what the project, budget or end goal of the work is. We do this because we will never assume to understand the needs of your end user, nor will we pretend to know your business better than you do.
Branding always begins with an audit and research. This assesses how effectively brand guidelines have been implemented and how brand elements have been applied. During our process, we will not only look at your sector, your competitors and your piers, but we will also put accessibility at the heart of our ideation to solve the problem as effectively as possible and can stretch across brand marks, iconography, imagery, application and expansion to create a more compelling and engaging user experience.
Based on scoping, data and hopefully user insight, our UX process is user centric. We do all of the traditional work like creating site maps, wireframes and user journey's but unlike most, we base this on a combination of data and user insight with a focus on circular user journeys and conversion. This combination is how we solve the needs of your audience in the most impactful way possible.
Future proving at it's finest, our modular approach means you have control on keeping content up to date and evolving your site. At this point, we know the problem and so we ask the next question; How can we solve it? Ideating around the problem, we think outside the box not stopping at the obvious to solve user needs in innovative ways until we can design a prototype or a series of prototypes to test all or part of the solution with users quickly and effectively.
Our approach to code is no different to our other processes in that we will never assume. We will make recomendations from the scoping stage through to the build of the best CMS to meet your goals and create a user friendly back office so your team can take control once we are finished. Where we excel is in our testing process where we make sure you are running as quickly, accessibly, efficiently and bug free as possible based on the highest digital industry standards.
Our client services team aren’t like many others. They offer ongoing strategic insight, built on data and strategy. The key to creating impact is insight and so after go live, our Growth service will constantly evolve your website so that users are constantly getting a better and more tailored experience and you don't need to invest in a brand new site every two years.
Campaign creative is a team affair at Studio Republic because we understand the value and importance of diversity of thought and the strength in taking a tailored approach to each campaign we work on. Although a campaign brief often starts with a set of goals, getting out entire team into one place to ideate and generate concepts means that we can challenge expectation and deliver concepts and assets for strategic and informed campaigns.