E-MARKETING
Your client database is one of your most valuable business development assets. Emarketing allows you to turn it into a valuable marketing tool.
Email is at the core of modern-day marketing campaigns. With it you can communicate with clients, boost sales, and expand awareness of your brand and products.
But accurate targeting is vital! Otherwise you’ll fritter away your marketing budget. We’ll help you find the most cost-effective solution. It might be an email blast to your customer database, or pay-per-click advertising, or an email campaign to a bought-in, carefully-targeted address list. Options include:
- Banner advertising, with Flash and animated gif images
- Data cleansing (de-duping and updating of customer lists)
- Full click-through analysis of campaign success, bounce-back reporting
- List management, including customer requests to subscribe and unsubscribe
- Microsites (special website pages with visitor tracking and data capture)
- Targeted email blasts
- Periodical enewsletters
Email blasts and enewsletters provide you with valuable information such as:
- Who viewed the email and when
- How many times they viewed it
- Who clicked on which link within an email
- Who has unsubscribed
- Who has forwarded the email to a friend
- Which email addresses bounced
The result: a complete overview of email success – and the data neatly wrapped up for your next round of email marketing.
Targeted emarketing will increase your business. Find out how by calling 0845 226 3205.
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